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Mr. Jiah Miesel founded and serves as the Executive Director for Whale Day International in 1999 and launched a media campaign, successfully producing eleven events in four different countries (Russia, Canada, United States, Mexico) all on the same day; Saturday, February 19, 2000. These events generated massive media support and helped Whale Day International play a significant role in the protection of the Pacific Gray Whale habitat in San Ignacio Lagoon, Baja California, Mexico. Whale Day was successfully produced for the next eight years with over forty International events.

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